Salesforce has launched Life Sciences Cloud, an end-to-end, intelligent engagement platform spanning clinical to commercial operations. This platform empowers Pharma, Biotech, Biopharma, Consumer & Animal Health, and MedTech companies to foster healthier interactions with HCPs, partners, and patients through data-driven, compliant, and trusted innovations on the #1 AI CRM.
Recruiting candidates is a major challenge in clinical trials, consuming up to one-third of study time. Additionally, 80% of trials fail to onboard enough patients, causing delays. AI can improve efficiency and support for patients and HCPs. Notably, 86% of healthcare and life sciences leaders believe leveraging data and AI is crucial for future success.
Key Features:
● Participant Recruitment and Enrollment: Identify and recruit qualified candidates for clinical trials using generative AI, streamlining the screening process.
● Unify Clinical and Non-Clinical Information: Create holistic profiles using data from EHRs, claims databases, and social platforms.
● Patient Program Outcome Management: Automate and track the impact of education and support programs.
● Unified Data Platform: Integrate data from various sources for personalized patient and HCP engagement.
Life Sciences Cloud aims to reduce recruitment timelines, enhance patient engagement, and provide valuable insights for clinical trials.
Learn more: Life Sciences Cloud
